The PENGU Spot ETF is the first NFT-based crypto ETF application, as Canary Capital aims to merge NFTs and DeFi—will the SEC approve this groundbreaking move

January 2024 marked a pivotal point in the crypto industry: the US Securities and Exchange Commission (SEC) approved a bunch of 

 (ETFs) after a decade of resisting it. Later that year, several Ethereum (ETH) Spot ETFs were also approved. These early successes encouraged investment funds focused on digital assets to seek approvals for other 

 (AVAX) and other high-cap cryptos have ended up on the SEC's desk in recent months.

Until Mar 20, 2025, one thing had never occurred: an 

-based crypto ETF application. Such a move was thought to border on impossibility, given how stringently and at length the SEC evaluated ETF applications even for established fungible cryptos. And yet, the Canary Capital investment manager submitted an application to the SEC for approval of the first NFT-focused crypto ETF product, the PENGU Spot ETF, triggering a mini-revolution in the emerging space at the junction of crypto and traditional finance.

If approved, this ETF will be the first of its kind in the industry, based on a mix of 

. Many observers expect Canary Capital to struggle mightily for SEC endorsement of its revolutionary product. Nevertheless, the SEC now has a track record of approving crypto ETFs — which raises hopes for both the altcoin ETFs mentioned above and the PENGU Spot ETF application.

The PENGU Spot ETF is a proposed exchange-traded fund (ETF) product introduced by the Canary Capital investment management firm, and is currently awaiting approval by the SEC. 

 on Mar 20, 2025, making this the first crypto ETF product with an NFT component that’s vying for the approval of America's primary financial regulator. The ETF has been registered in the US state of Delaware.

The Pengu Spot ETF's portfolio is envisioned as consisting primarily of PENGU tokens that will make up anywhere between 80% and 95% of total assets held, with the rest allocated to Pudgy Penguins NFTs. Small portions of Solana's SOL coins and Ethereum's ETH tokens will also be included in order to facilitate transactions and liquidity support, as PENGU tokens are mainly issued on the Solana blockchain, and Pudgy Penguins NFTs are an Ethereum-based collection. 

Since Canary Capital will hold these assets and periodically rebalance the portfolio, gas fee payments on Solana and Ethereum will apply, with fees paid in SOL and ETH, respectively.

Launched in 2021 on Solana, the Pudgy Penguins NFT collection consists of 8,888 items, each depicting a cute penguin with a distinct combination of five different traits. In December 2024, the project introduced a related fungible cryptocurrency, the Ethereum-based PENGU token. As of Apr 2, 2025, PENGU is a smaller-cap asset, ranked 191st in the crypto market, with a total 

 of $319 million. In contrast, Pudgy Penguins are among the leading projects in the NFT space, ranked second among all NFT collections, with a market cap of $155 million.

Canary Capital's application to the SEC is unique in two ways: it’s the first ETF with an NFT component, and it marks the first time ETF approval has been sought for a relatively smaller-cap cryptocurrency, PENGU, which isn’t even among the top 100 crypto assets by market cap. All of the other crypto ETF applications approved by the SEC (or currently vying for approval) are based on high-cap, leading assets that are typically ranked within the top 30.

As of Apr 2, 2025, the SEC has had the application for the PENGU Spot ETF application for just two weeks. The regulator has up to 240 days to review such applications, although historically, the SEC has pondered over crypto ETF applications for years. Now, however, the string of Bitcoin and Ethereum Spot ETF approvals in 2024 raises hopes that newer submissions may be subject to an already established evaluation framework — and thus greenlighted much faster.

At the moment, the SEC is also considering spot ETF applications for several high-cap cryptocurrencies, including Dogecoin, Solana, Polkadot, 

 (XRP). If the regulator decides to approve the applications in batch mode — all or several at once — Canary Capital will have reason to hope that its ETF is included.

However, there's been skepticism regarding the PENGU Spot ETF application, with some analysts believing that its chances might differ from those of the larger, more established altcoin ETFs. This isn't surprising, as a PENGU Spot ETF would be a distinct product, being the first NFT-focused ETF. In addition, NFTs have more limited liquidity than fungible cryptocurrencies. 

NFTs may also be harder to valuate objectively. The prices of fungible cryptos are easily sourced from the crypto market, where supply and demand establish their value. In contrast, the limited liquidity and uniqueness of NFTs makes it much harder to price them efficiently.

Moreover, the PENGU token — which will make up most of the proposed ETF — isn't among the most traded assets in the crypto market. Because PENGU has a modest position in the crypto space (along with its origins as a 

), the SEC could view it with more skepticism than it does the leading altcoins.

Naturally, all these factors are just speculation at this point, and we’ll need to wait on the SEC’s initial comments regarding the first NFT-based ETF under their consideration in order to form a more defined view of the product's prospects for approval.

Current impact of the PENGU Spot ETF application on the crypto market

The news of the PENGU Spot ETF application has so far had no appreciable impact on the price of the PENGU token itself. On the day of the application (Mar 20, 2025), the token was trading at around $0.007. Two weeks later, it's still hovering around the same price. 

On the other hand, there's been a modest increase in the average price of Pudgy Penguins NFTs traded on the market: between March 20 and 28, the average price rose by 16% from around $16,450 to $19,120, though it has since retraced slightly to $17,490 as of Apr 2.

Given the modest price effect, investors are likely still cautious about the chances for the PENGU Spot ETF's approval.

However, if it is approved, the broader impact on the crypto market could be far-reaching, as such a step would signify the SEC's openness to both NFT-based ETFs, and ETFs made up of smaller-cap cryptocurrencies, including meme coins. The number of tokenized asset funds that offer NFT-based products would then be likely to increase significantly, facilitating mainstream NFT adoption within traditional financial markets.

An SEC approval of the PENGU Spot ETF may lead to a flurry of further ETF applications based on NFTs in some form. This could even include the first ETFs composed entirely of NFTs. Other crypto asset types — e.g., 

 (RWAs) — may also become candidates for the SEC’s consideration. Furthermore, in the unlikely event that Canary Capital’s PENGU Spot ETF were to be approved ahead of the altcoin spot ETFs currently in the SEC’s pipeline, it would send a very strong signal that those ETF applications are also a sure bet.

The current PENGU Spot ETF application is a pioneering event that may open up opportunities for NFT ETFs and other crypto ETFs based on partial NFT holdings. Although the SEC approved multiple Bitcoin Spot ETFs in early 2024, few people expected an NFT-based ETF to emerge so soon afterward. Probably even fewer expected a meme coin–based ETF to be taken seriously by the SEC. Unique in so many ways, the PENGU ETF flips the entire concept of traditional ETFs on its head.

Canary Capital's attempt to get approval for an NFT-backed ETF is truly a bold undertaking, though observers said the same thing about 

 just a few years ago. Someone needed to become a trailblazer in this area — and Canary Capital has taken up the noble role without hesitation. Now, all eyes are on the SEC as it prepares to weigh in on a product it has never before encountered.

Intermediate

pengu etf.png

PENGU Spot ETF: A bold move for NFT investing — or just hype?

In this article, we break down what to expect from Liberation Day and how it could shape the outlook for equities, the US economy and crypto markets.

 April 2, 2025 as "Liberation Day" — a moment he claims will restore America's trade fairness through sweeping reciprocal tariffs. With few concrete details confirmed, global markets remain on edge. Investors are bracing for the economic fallout of a potential trade war, and crypto traders are watching closely to assess the impact on digital assets. In this article, we break down what to expect from “Liberation Day” and how it could shape the outlook for equities, the US economy and crypto markets.

Since returning to the White House in January 2025, President Trump has prioritized reshaping US trade policy with a renewed focus on tariffs. His administration has already announced 

 on all steel and aluminum imports. Many of these actions take effect this week, coinciding with his so-called Liberation Day.

Trump argues that tariffs are a necessary tool to reduce the US trade deficit and force foreign nations to stop what he calls "economic warfare" against the American worker. Treasury secretary Scott Bessent 

 countries with persistent trade surpluses — dubbed the 

 — as primary targets for reciprocal tariffs. These include China, the EU, Canada and Mexico.

However, critics point to the growing risk of a global trade war, with multiple partners already threatening or initiating retaliatory measures. Goldman Sachs recently 

, citing declining business confidence and mounting economic uncertainty. The tariffs, designed to protect US industries, could instead raise prices and weigh on consumer spending.

What to expect from Trump's ‘Liberation Day’ announcement

Trump is expected to reveal his tariff plans in a Rose Garden press conference on April 2. White House press secretary Karoline Leavitt 

 that the president would impose tariffs on "any country that has treated the American people unfairly" — though no nation-specific exemptions have been confirmed. Trump has promised these reciprocal tariffs will be 

While final details remain under wraps, proposals have included both country-wide and sector-specific tariffs. These could range from uniform, percentage-based levies to targeted charges on industries like pharmaceuticals, semiconductors and autos. Trump's advisers, including Trump trade adviser Peter Navarro and commerce secretary Howard Lutnick, claim the new tariffs could generate over $600 billion annually — though many economists dispute this figure.

Delayed tariffs on Canadian and Mexican imports, 

 in early March, are also set to take effect this week. These include taxes on agricultural products, energy goods and automotive components. Trump has also 

 a 25% tariff on imports from countries that purchase oil or gas from Venezuela.

Given the administration's conflicting signals in recent weeks, there's a wide range of potential outcomes. Whether “Liberation Day” ushers in immediate enforcement, additional delays or future negotiation rounds remains to be seen. For now, uncertainty reigns.

Potential impact on the US economy and global markets

Economists warn that broad-based tariffs could lead to slower US growth, higher consumer prices and widening inequality. Goldman Sachs now 

 Trump's trade policies to reduce annual GDP growth to 1.5% from 2%, while the odds of a recession are being raised from 20% to 35%.

Global equity markets have already shown signs of stress. European and Asian indices dipped ahead of “Liberation Day,” while the S&P 500 and Nasdaq-100 

 in March (respectively). Auto manufacturers, tech firms and retailers could be especially vulnerable if tariffs disrupt global supply chains.

There's also the question of the Federal Reserve's response. With inflation risks rising, policymakers may hold off on anticipated rate cuts, further complicating the economic outlook heading into Q2.

How will ‘Liberation Day’ affect the crypto industry?

Crypto markets have mirrored broader risk sentiment over the past quarter, with investors reducing exposure amid macroeconomic turbulence. As of April 1, the 

 is down 16.9% year-to-date. Bitcoin has fallen 10.48%, Ethereum 44.2% and Solana 33% — despite reaching new highs in January on hopes for pro-crypto policies from the Trump administration.

Investor optimism has since cooled as recession risks, inflation concerns and policy unpredictability drive a risk-off mood. Bitcoin dipped to $81,656 over the weekend, marking its weakest Q1 since 2018. Traders remain cautious ahead of “Liberation Day,” awaiting clarity before opening new positions.

“Liberation Day” could further weigh on crypto prices if market volatility increases and capital rotates out of risk assets. However, some analysts believe any resulting sell-off may offer an opportunity to 

 — especially if Trump follows through on crypto-friendly regulation later this year. For now, though, many eyes are on April 2.

With details still unknown, the crypto market remains in a "wait-and-see" phase. “Liberation Day” could mark a turning point — for better or worse — depending upon the scope and execution of Trump's tariff agenda.

Trump Liberation Day.png

Trump's 'Liberation Day': What it means for crypto markets

Grayscale has filed to convert its private Digital Large Cap Fund, which includes Bitcoin, Ethereum, XRP, Solana, and Cardano, into a publicly available exchange-traded fund (ETF). 

Daily top performer — Compound Finance (COMP)

The S&P 500 rose 0.38% as investors awaited new tariffs amid weak factory data and declining job openings. Gold eased to $3,113 after hitting a record high, driven by profit-taking ahead of Trump's tariff announcement, but remains strong due to safe-haven demand and economic uncertainties. The Coindesk Indices, which tracks the broader crypto market, are up by 1.30%, with Bitcoin and Ether are up 3.10% and 5.19%, respectively, in the past 24 hours. Trade these markets and more with up to 500x leverage on Bybit MT5 using this 

Today's top performer is COMP, up 14.3%, following the proposal for the creation of a foundation to ensure consistent leadership and coordination by Compound.

Compound Finance (COMP), launched in September 2018, is a DeFi lending platform that allows users to earn interest on crypto assets. Built on smart contracts, it adjusts interest rates based on supply and demand, connecting lenders and borrowers without intermediaries. In June 2020, Compound decentralized with the launch of COMP and full governance transfer. However, it lacks a core operational pillar. With Compound v4 development and increased community engagement, the need for consistent leadership has grown. To address this, Compound Labs 

 creating a Compound Foundation for structure, clarity, and coordination, similar to other ecosystems like Uniswap.

Check out the latest prices, charts, and data of 

 to convert its private Digital Large Cap Fund, which includes Bitcoin, Ethereum, XRP, Solana, and Cardano, into a publicly available exchange-traded fund (ETF). The fund, which currently holds 79.4% Bitcoin and 10.69% Ethereum, has grown by 478.83% since its launch in 2018. The conversion would allow everyday investors to access the crypto market, covering about 75% of the digital asset market cap. If successful, it would eliminate the current barrier that restricts access to accredited investors. The filing is still in progress, with management fees and other details pending.

Yesterday, BTC spot ETF had a total outflow of $157.8 million, with GBTC seeing a loss of $10.1 million and non-GBTC products losing $147.7 million.

 that its airdrop might be approaching, with a claim page now live. Registration for the airdrop runs from April 2 to April 17, and claims are expected to open on April 22. However, nothing has been officially confirmed yet. Stay tuned for updates.

Beginner

3.png

Grayscale files to convert digital large cap fund into publicly accessible crypto ETF

In this guide, we'll dive into how to trade crypto with the Bybit app, a convenient and feature-rich platform. Explore spot and derivatives trading for beginners on the Bybit app.

Welcome to our step-by-step guide on trading using the Bybit app. In this article, we’ll walk you through everything you need to know — from downloading the app and setting up your account to executing spot, margin and derivatives trades. Bybit is a leading cryptocurrency exchange that offers a fully localized and user-friendly mobile experience, making it easy for both beginning and seasoned traders to manage their investments seamlessly.

First, download the Bybit app from the App Store (iOS) or Google Play (Android). Once you’ve installed the app, open it and select your preferred language.

 and register using your email address or phone number. Complete the verification process by submitting your mainland Chinese ID or passport as required. This step is crucial to ensure your account is secure, and to unlock higher withdrawal limits.

After verifying your identity, head over to the 

 tab to fund your account. You can directly deposit cryptocurrencies like BTC or USDT. Our 

 (UTA) streamlines fund management, allowing you to trade seamlessly across different markets without the hassle of multiple wallets.

Spot trading with Bybit lets you buy or sell cryptocurrencies at current market prices with immediate settlement.

To begin, log in to the app and tap on the 

Choose your desired trading pair, such as BTC/USDC or ETH/USDT, from the list.

 lets you specify a price at which you want to buy or sell. 

Enter the amount you wish to trade, review the details and confirm your order.

Once your order is executed, monitor its status in the 

Bybit has an intuitive interface that displays real-time updates, so you can track your trades anytime with ease. 

How to execute a spot margin trade with the Bybit app

For traders looking to leverage their positions, Bybit offers a spot margin trading feature that allows you to borrow funds to increase your buying power. Start by logging into your account and tapping on 

Choose a trading pair, such as ETH/USDC, which supports margin trading with leverage options of up to 10x. 

Once your trading pair is selected, you’ll need to select the margin amount (e.g., 

 at which you want your limit order to execute.

You’ll also see several other important metrics, such as 

Enter the amount you wish to trade, and then carefully review all of the details.

After confirming your order, your margin trade will be executed. You can track your position in the 

 tab, where you can also set up stop-loss or take-profit orders to manage risk. 

How to trade derivatives with the Bybit app

Bybit also offers derivatives trading, which allows you to speculate on the price movements of cryptocurrencies without actually owning the underlying assets. Derivatives include Futures and Perpetual contracts, which can be traded with leverage, sometimes up to 100x.

To start, log in to your account and tap on 

Set your desired leverage (e.g., 50x) and choose between 

 margin modes, based on your risk preference.

 (if using limit or conditional orders) and 

Once you’re satisfied with your parameters, confirm your order and your position will appear in the 

Trading with the Bybit app offers numerous advantages that make managing digital assets both efficient and secure. The platform’s user-friendly design, high-speed execution and comprehensive risk management tools cater to traders of all levels. Our Unified Trading Account (UTA) streamlines fund management by consolidating assets for spot, margin and derivatives trading under one account, which reduces operational complexity and enhances overall efficiency. This streamlined approach lets you focus on strategy rather than logistics.

Additionally, Bybit’s state-of-the-art security measures — such as multi-factor authentication, regular independent audits and cold storage of assets — ensure that your transactions are conducted safely and transparently. With an interface designed to minimize distractions and provide real-time data, you can quickly monitor market movements and adjust positions. 

Our commitment to a secure and reliable trading experience is evident in our continuous improvements and proactive customer support. These features empower you to make informed trading decisions, fostering confidence in your ability to navigate the dynamic crypto market.

Bybit delivers a secure, robust and intuitive mobile platform that simplifies cryptocurrency trading for everyone. In this guide, we’ve explored how to set up an account, fund it and execute various types of trades — spot, margin and derivatives — using a fully localized and user-friendly interface. Our Unified Trading Account and comprehensive risk management tools ensure a smooth trading experience so you can focus on growing your investments.

Looking ahead, Bybit remains dedicated to innovation and excellence in the crypto industry. We continually refine our platform, based on user feedback and market trends, ensuring that you have access to the latest tools and features. Our commitment to transparency and security underpins everything we do as we build trust and empower traders. 

How to trade spot crypto on Bybit app.png

How to trade with the Bybit app

Bybit Learn

web3

Explainers

Altcoins

COOKIE is the native token of Cookie3, a web3 marketing platform leveraging AI to redefine marketing and Cookie.fun, a real-time data infrastructure indexing AI agents.

2401-T16454_Skinny_Banner_for_Blog_and_Learn_Row_53_728x90.png

COOKIE_use_cases.png

Cookie3_products.png

Skinny_Banner-1600x400.webp

Traditional Web 2.0 marketing has a problem, or actually quite a few of them. For starters, it's hard to correctly attribute the most effective sources of quality customers for campaigns run by businesses online. Transparent and effective measurement of campaign efficiency by specific sources is often a struggle for marketing analytics departments. In addition, influencer marketing efforts are hamstrung by the difficulty of identifying the correct key opinion leaders (KOL) and rewarding them based on genuine contribution rather than follower counts or other superficial statistics. Finally, many marketing campaigns prove ineffective as they target low-quality users, many of whom are bots, dormant accounts or mercenary users disinterested in long-term genuine participation.

Cookie3 is a decentralized platform that aims to solve these and many other problems associated with traditional marketing by creating a user-owned, transparent, accountable and analytically driven web3 solution. With its decentralized and AI-driven technologies, the platform introduces a new paradigm in web3 marketing, which it calls MarketingFi (Marketing Finance).

Additionally, Cookie DAO recently launched 

cookie.fun, a data aggregator dashboard which indexes information from AI agents and AI infrastructure projects.

 MarketingFi protocol. Cookie3 aims to completely change how businesses use blockchain and AI technologies to carry out their marketing. 

It enables secure, transparent, results-driven and genuine marketing by using web3-enabled analytics, affiliate campaigns and customer targeting.

Using Cookie3, established businesses, startups and solopreneurs can run highly targeted marketing campaigns, accurately measure campaign performance by specific off-chain and on-chain sources, conduct quality 

, and reward KOLs based on their actual performance and dedication to the brand.

The COOKIE token plays an instrumental role in the overall Cookie3 ecosystem. It's probably the first MarketingFi utility token in the crypto industry, and supports the platform's governance, transaction and staking functionalities.

The Cookie3 platform is governed through the Cookie 

, a decentralized entity that brings together all users who believe in the ethos of MarketingFi — a new and transparent way of conducting marketing online. Any person or organization is free to join the Cookie DAO, but in order to participate in its governance processes, one needs to hold and 

COOKIE stakers also qualify for a share of revenues from on-platform fees. These revenues are typically paid out in the form of airdrops.

The token is also used to access the features and products available within the Cookie3 ecosystem, such as whitelist access to Cookie3 retail products and boosting of one’s Cookie3 Score, which we’ll cover below.

Governance Token: COOKIE will be used as a 

 that empowers token holders to shape the direction of the DAO by voting on critical proposals and initiatives. 

Utility Token: Users seeking advanced insights from the Cookie.fun platform must hold and lock up 10,000 COOKIE tokens. The platform extends its 

 beyond human users by opening its API to AI agents, positioning Cookie.fun as a vital data layer for the emerging agent-driven crypto landscape.

Airdrop Mechanism: COOKIE holders who stake their tokens gain eligibility for airdrops from projects that use the Cookie3 data platform. This feature makes COOKIE an attractive option for airdrop farmers, since they just need to buy and stake the token to become eligible for multiple airdrops. 

The total supply of COOKIE tokens is 1 billion, with a circulating supply of 321 million as of January 15, 2025. The token distribution is as follows

The Cookie3 platform aims to drive the MarketingFi ethos forward by targeting three main areas to create a marketing ecosystem that benefits all parties involved — businesses, creators and end users. The first area is marketing analytics. Cookie3 offers a solution, Cookie3 Analytics, that can help enterprises accurately track their marketing efforts 

. In the second area, influencer marketing, Cookie3 offers an affiliate- and KOL-focused product, Cookie3 Affiliate, that helps businesses connect with those influencers best aligned with their brands and marketing goals.

The third area is consumer rewards. Cookie3 Score is a solution that rewards web3 users for their genuine behavior on both on-chain and off-chain platforms. High-quality users can expect rewards along with access to exclusive features and campaigns. In contrast, low-quality users, such as bots and Sybil attackers, receive low scores, indicating their low desirability for campaign targeting.

All the key solutions offered by Cookie3 leverage web3 technologies to ensure traceability, accountability and attributable results, which traditional Web 2.0 marketing approaches often struggle with. Businesses benefit by rewarding only KOLs and participating creators who provide tangible and measurable contributions. This helps in optimizing marketing budgets. In turn, KOLs and promotional content creators can expect rewards for actual results and genuine efforts. Finally, high-quality users are also major beneficiaries of Cookie3, and can expect airdrops and rewards commensurate with the quality of both their on-chain and off-chain participation and history.

Despite its name, Cookie3 adopts a cookie-free approach to gathering data and tracking user interactions for its analytics stack. The platform collects data about users, KOLs and historical transactions from diverse on-chain and off-chain sources. AI technologies are extensively used in the data collection and analysis processes.

Some key on-chain sources of data for Cookie3 include 

 platforms. In total, the platform's reach spans 16 blockchain networks.

On-chain data is combined with off-chain website traffic data. Combining on-chain and off-chain sources helps enrich the data for further use in Cookie3 marketing solutions.

The platform's advanced AI infrastructure, dedicated to finding and using the most relevant web3 and Web 2.0 sources, further enhances the quality of the collected data and insights. Cookie3's AI Data Layer, however, isn't just about finding the right sources: it powers a number of other critical processes as well. For instance, it’s crucial for the user quality scoring mechanism within the Cookie3 Score product.

AI data graph models are also extensively employed by Cookie3 to identify and exclude bots and Sybil attackers.

The AI Data Layer is also crucial for the platform's user-facing functionalities. Cookie3 has integrated cutting-edge AI technologies in the form of large language models (LLMs), including the ubiquitously popular ChatGPT. Platform users can type their inquiries using natural language text prompts. Thanks to LLM models, these prompts are then converted into SQL (structured query language) queries that help search the platform's extensive database and deliver the results specified in the original user request.

, which aggregates and indexes information from AI agents and AI infrastructure projects. The platform covers agents across various blockchains and social media platforms, presenting this data through a user-friendly dashboard. This index offers investors and traders a comprehensive overview of the crypto AI market. By adopting a data-centric approach, Cookie DAO has positioned itself as an interesting new player in a rapidly growing field.

Data on Cookie.fun can be categorized into two types: regular and premium. Regular data is available to all users and includes basic information like mindshare, price, market cap, liquidity and more. Users can also choose to become a premium member which requires 10,000 COOKIE tokens. Premium members have access to additional features such as faster updates, advanced metrics, holders distribution, and several more useful data points. This can help users identify AI agents with high potential. 

Such granular information can be crucial for traders, as it will allow them to sift through the noise and locate promising agents at an early stage. By providing users with real-time data, this platform seeks to eliminate impulsive, FOMO-driven investments and enhance the quality of the AI agent market. 

Cookie DAO provides APIs that enable developers to interact with its comprehensive data layer. These APIs offer access to both real-time analytics and historical data, which can be utilized by other websites and AI agents to improve their predictive capabilities.One example of this is the recent integration of Cookie DataSwarm API by the Virtuals Protocol. Through this API, Virtuals will be able to track several social media indicators like mindshare, smart followers, and top tweets per agent.  This partnership illustrates how Cookie DAO's APIs can significantly enhance the functionality and user experience of various platforms and applications.

Cookie3 Analytics is an advanced user analytics platform that lets businesses effectively analyze their MarketingFi campaigns. It can be described as Google Analytics for web3. However, unlike Google Analytics, the Cookie3 Analytics solution adopts a cookie-free data-gathering and analysis approach.

Companies can use Cookie3 Analytics to identify which on-chain and off-chain sources provide the best return for their marketing efforts and spending. The product also allows businesses to conduct high-quality airdrop campaigns by identifying and excluding bots and Sybil attackers via its 

 feature. This helps tailor marketing campaigns to target only genuine users.

Cookie3 Affiliate is a solution for matchmaking brands and KOLs/influencers whose goals and interests align. Participating projects can invite KOLs they’d like to partner with to exclusive KOL rounds. In turn, the KOLs can participate in these rounds and promote the projects to their followers and peers.

The product lets businesses target KOLs interested in supporting the brand and rewards their genuine contributions. This allows creators to collaborate with their preferred brands and provide their follower bases with valuable information about partner projects.

Cookie3 Score is a product designed to reward web3 users for the quality of their on- and off-chain history and behavior. Users involved in genuine and high-quality transaction behavior on web3 platforms can expect to receive rewards and access to exclusive features. In contrast, bots and wallets that provide no useful contribution to the web3 ecosystem receive low scores, and are consequently excluded from airdrops and reward campaigns.

As of early July 2024, the Cookie3 Score product is still in development. However, the product concept has already gained considerable popularity, with over 1 million web3 users having joined the product's waitlist.

The token started trading in June 2024 at an average price of $0.10. By early January 2025, it reached a high of $0.69 with a fully diluted market cap of $690 million.  By mid-January, the token was trading at $0.61 with an FDV of $610 million.

Bybit users can buy COOKIE through Bybit's Spot Market 

 pair or get up to 75x leverage through the 

You can also buy COOKIE on Bybit with fiat currency using your credit card via the 

 interface. Bybit's One-Click Buy allows you to purchase over a hundred cryptocurrencies using traditional fiat payment methods.

Cookie3 promotes a transparent marketing economy, unlocking the potential of AI and web3 technologies. Every bit of functionality used by the project is focused on moving the MarketingFi economy forward with transparency and rewarding real contributions from KOLs and ordinary web3 users. 

Cookie3’s ecosystem is one in which all three major parties — brands, KOLs and consumers — derive actual digital marketing value from the platform's focus on the MarketingFi ethos. Finally, a platform that rewards, and doesn’t just target and exploit. While MarketingFi is still a new and developing concept, it might soon turn into a serious challenger to Web 2.0 marketing approaches — and this developing concept already has a project staking a serious claim to be the niche leader in the Cookie3 platform.

Further, by acting as a data layer for AI agents and users, Cookie DAO has positioned itself as an infrastructure provider in the Web3 AI narrative. The COOKIE token plays a central role in this ecosystem, providing access to premium features, governance rights, and potential rewards through multi-airdrop farming. As the AI agent landscape continues to evolve, Cookie DAO's data-driven approach could likely play a crucial role in shaping the agentic economy.

Cookie (COOKIE): Transforming Web3 With AI

Grab Up to 5,000 USDT in Rewards

Grab Up to 5,000 USDT in Rewards